📢 How Educational Institutions Are Using SMS Blasts to Boost Admissions
Abhishek Prakash
•Strategic sales leader with deep focus on customer relationship building and revenue growth. With over two decades of experience at corporates like IBM, Bharti Airtel, and Reliance Jio, driving excellence in enterprise profitability and competitive advantage.
Let’s be real — managing student admissions today isn’t what it used to be.
From filling forms and submitting documents to counselling calls and last-minute changes in exam dates — it’s a lot. Add to those hundreds (or thousands) of inquiries coming in from students and parents… and it quickly gets overwhelming.
But here’s the good news:
SMS Blast campaigns are changing the game for schools, colleges, and edtech platforms.
If you’re in the education space and want to reach more students, faster — and without burning out your admission team — this is something you seriously want to consider.
🚀 First, What Exactly Is an SMS Blast?
An SMS Blast is a bulk message sent to a large audience at once. Think of it as sending out an important alert, update, or reminder — instantly — to thousands of students and parents with just a few clicks.
Unlike emails that may go unread or WhatsApp messages that require prior opt-in, SMS reaches everyone — instantly and effectively.
🎯 Why Are Educational Institutions Turning to SMS Blasts?
Because it just works.
Here’s what colleges like LPU, Chitkara, Amity, and even edtech platforms are doing with SMS:
1. Instant Outreach to Prospective Students
Let’s say you’re launching a new course or hosting an open house. Instead of running ads and hoping students see them, you can send a personalized SMS blast directly to students who have shown interest before.
"Admissions open for B.tech 2025! Book your counselling slot now: [short link]"
It’s direct, measurable, and gets instant responses.
2. Admission Reminders That Actually Work
Many students start applications but don’t finish them. You know what helps?
A timely SMS nudge.
"Hi Akash, your application for XYZ University is incomplete. Finish it before June 10th to get early access to scholarship counselling."
We’ve seen colleges using this approach drive 20–30% more completions in just a few days.
3. Exam Dates, Admit Cards & Results — Delivered on Time
Why make students hunt through portals when you can just push the info to them?
"Your Admit Card is ready. Download now: [link]"
Or even:
"Result Alert: Your semester results are out. Check here: [link]"
These small things massively reduce the load on your support team too.
4. Fee Payment Alerts
Nobody likes to miss deadlines — especially when it costs them.
"Reminder: 2nd-semester fees due on 5th June. Avoid late fees. Pay here: [payment link]"
Set up automated fee reminders and you’ll notice fewer last-minute calls and smoother collections.
💡 Want to Make It Even Better? Combine SMS with WhatsApp!
A lot of institutions are already doing this with platforms like Mtalkz’s Omnichannel Suite.
Here’s how it works:
First attempt via WhatsApp
If unread or undelivered, auto-fallback to SMS
And if both fail, escalate via voice call or email
This way, you maximize your chances of message delivery without lifting a finger. Plus, you can track everything — opens, clicks, responses — in real time.
🔒 And Yes, It’s Secure & Compliant
We get it — student data is sensitive.
That’s why Mtalkz ensures:
Full DLT compliance
End-to-end encryption
Enterprise-grade uptime
Verified sender IDs (no spammy links or random numbers)
📈 Real Results from Real Institutions
Colleges using SMS Blast + Omnichannel messaging have reported:
25% lower no-show rates for counselling
2x faster response rates vs email
Savings of up to ₹1.8L/month on messaging costs
🤝 Let’s Wrap This Up
If you're running admissions, communications, or support for an educational institution — you can’t afford to ignore the power of SMS.
It’s fast, affordable, and just works — especially when paired with WhatsApp and automation.
Want to see how it can work for your institution?
👉 Book a quick demo with our team — no spam, no pressure.
Let’s help you simplify communication and boost results.